We looked at industry-standard outreach metrics across eight key roles.
3.1 million conversations
We were able to find sales outreach trends based on the analysis of 3.1 million email conversations.
1.4 million salespeople
Our data was sourced from interactions between 1.4 million salespeople and their prospects.
By analyzing this data on Nudge, we found best-in-class sales outreach metrics across eight key roles in 20 different industries.
See industry-standard sales outreach metrics based on 8 key roles across 3.1 million conversations between 1.4 million people in 20 different industries.
How many sales outreach emails does it take to get a response?
This number varies with each industry and is impacted by the seniority of both the sales rep and the prospect. However, on average it takes 4 emails to get 90% of the responses you’re going to get.
How much time does it take to get a response?
While the timeline varies based on the seniority of the sales rep and the prospect, it takes up to 5 weeks to get 90% of the responses to your outreach emails.
What is the average response rate across key roles?
Prospects who do eventually respond to sales outreach emails do so at the rate of about 15.5%. The rate varies between 12% and 22% depending on the role and seniority of both the rep and the prospect. Individual email response rates vary between 3% and 6%.
See how your sales outreach response rates, response time, and more compare to the best based on your role. Get the full report.
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